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Social Business Engagement Summit CEO Address—David Eldridge, Alterian
Social Business Engagement Summit CEO Address—David Eldridge, Alterian set the tone of Alterian’s 2010 User Conference, Engaging Times Summit, with these highlights: The change of control we’re...
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Social Business Engagement Summit Keynote—Stan Rapp, Engauge
Social Business Engagement Summit Keynote—Stan Rapp, Engauge kicked off the first day of Alterian’s 2010 User Conference, Engaging Times Summit. He picked up David’s theme but drilled down into the...
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Social Business Engagement Summit Keynote Disruption Theme—Don Peppers,...
Social Business Engagement Summit Keynote Disruption Theme—Don Peppers keynoted the second day of Alterian’s 2010 User Conference, Engaging Times Summit with a talk entitled, “Death by word of Mouth.”...
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Social Business Engagement Panel: The Importance of Measurement
Social Business Engagement Panel: The Importance of Measurement continues the Alterian 2010 series. This discussion featured: Michael Harrison, Chief Strategy Officer, Razor; Taleen Ghazarian, SVP...
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Social Business Case Study: Jennifer DeMarco Herskind, Dave & Buster’s
Social Business Case Study: Jennifer DeMarco Herskind, Dave & Buster’s summarized how Dave & Buster’s was beginning to see results from their social media initiatives. She presented it at...
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Western Union Social Business Summit Case Study: Donna Rossi
Continuing the social business Engaging Times Summit, Donna shared Western Union’s social media journey thus far and where they are going. They are still in the early stages, having been limited by...
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Social Business Engagement Summit Panel: Brands at Risk
Social Business Engagement Summit Panel: Brands at Risk featured: Donna Rossi, Vice President, Global Customer Experience Management, Western Union; Rob Singer, Senior Vice President, CRM, Bank of the...
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Enterprise Social Business Engagement Software Preview: Mike Talbot, Alterian
At the enterprise social business engagement Engaging Times Summit, Mike gave an overview of the Alterian software stack and a preview of their new platform. The key takeaway is that Alterian is not a...
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New Age of Socialized Engagement: Monte Lutz, Edelman
New Age of Socialized Engagement: Monte Lutz, Edelman continues the Alterian 2010 series. In this presentation, Monte gave his impression of the profound changes in marketing Edelman sees. Social media...
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